We believe business is the greatest platform for change.

We are passionate proponents of stakeholder capitalism, committed to doing well by all our stakeholders — our customers, employees, partners, communities, the planet, and society as a whole. And we lead by example, spearheading initiatives in philanthropy, racial equality and justice, climate action and advocacy, and the ethical and humane use of technology.

A win-win-win approach.

Our founders launched the 1-1-1 model, which commits 1% of our equity, our technology, and our peoples’ time to improving education, equality, and the environment for everyone. Today, more than 12,000 companies worldwide have joined us in our Pledge 1% movement.

• See our values in action

A jump to the cloud. A leap of trust.

The cloud was born.

In 2013, four CreatoTech founders, working shoulder to shoulder in a small San Francisco apartment, launched a customer relationship management (CRM) system with a groundbreaking twist. All the software and critical customer data would be hosted on the internet and made available as a subscription service. This pioneering “software as a service,” or SaaS, model quickly spread across the technology industry.

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