About Our Client

Viero Bridal is a bridal fashion boutique that was started after its founder went on her own dress hunt only to be disappointed by a selection that felt repetitive and forgettable. With retail locations in Miami, Chicago, NYC, LA, and Las Vegas, Viero Bridal is dedicated to understanding what brides are really looking for – and then making it happen in the form of refreshing handcrafted dresses of the highest quality.

Key Problem(s)

  • Wedding planning is stressful enough already. Viero Bridal asked Creatotech to create an exciting, beautiful, and seamless dress shopping experience for brides, from their first website visit all the way through the day of their dress delivery.

Our Approach

  • Showcase the beauty of the dresses - We needed to elegantly highlight the brand’s distinct, thoughtfully designed styles, on mobile and desktop.
  • Improve the digital dress browsing experience - It was critical to ensure the digital shopping experience was as personal and enjoyable as it would be if the brides visited a boutique in-person.
  • Engage customers with advanced e-commerce functionality - Customers needed to be able to curate the shopping experience that worked best for them.
  • Proactively reduce admin time - The new website needed to improve how the team managed orders, content, and customers on the backend.
  • Thinking ahead - In order to ensure this website is as timeless as Viero Bridal’s fashion, we made the site easy to update so that they can keep up with their ever-growing collection of gorgeous dresses. Additionally, we have led an SEO campaign to help the site generate more traffic, plus capture the hearts and earn the business of more brides-to-be.

We have A LOT of success stories...

What's our secret? Every one starting the same way!

We hosted their domain name internally, which allows for a seamless transition and no interruption of services.


We made sure every effort was made to keep our client's website safe and secure. By doing so, we put their website on our Virtual Private Servers (VPS) which allowed for maximum security and the advantages of a dedicated server (as opposed to shared servers), along with multiple layers of privacy protection with unlimited data storage and bandwidth.


We learned who our client is and where they were trying to go. Then, we figure out how their website can help get them there. In the process, we learned everything we could about their brand, organization, products, targets, and competition that surround it.


We used the website strategy we created just for our client to create a design that achieved their goals while delighting their visitors/users. Their website was designed to be beautiful, authentic, and strategically organized for a seamless user experience.


We brought our client's website to life. Every website we develop uses the latest and greatest technology and coding practices to ensure a long and fruitful life online. We built an easy-to-update, mobile responsive website that looks and functions perfectly regardless of the browser or device their visitors used.


Ongoing Maintenance is the best defense against different software used to build websites and search engine algorithms constantly changing and adapting. We had a trained Software Engineer on hand to monitor the website which was necessary to make updates to continue optimal performance and proactively seek opportunities to improve the site.


SEO is central to our client's website’s visibility. It is an important way of communicating with Google and other search engines to prove the relevance of their site for users and their search queries. We conducted an Audit to get a better understanding on what needs improved.

Last few months I have been working with Andrew and his team on building website for my company. Creatotech is the most professional, creative, responsible company I have ever worked with. My website turned out unbelievable, even more than my employees and I expected! Thank you for an amazing work, and for going above and beyond!

Vira B.