About Our Client

Security America is a nationwide leader in providing insurance to the electronic security, life safety installation, and monitoring industries. Security America needed a site that generated leads and was able to automatically generate custom insurance certificates for customers.

Presented Challenges

  • The Client wanted more people to “Request A Quote” (primary CTA).
  • The Client aimed to get more people to join their membership program.
  • The Client wanted to make their brands more unified aesthetically.

Our Approach

  • We needed to create a completely redesigned, mobile responsive website.
  • In order to ensure it's usable, we needed to re-develop the information architecture of the site to be more streamlined.
  • To ensure the site is engaging, we needed to develop a new visual style that captures the user's attention and conveys authority along with the sincerity in the program itself.
  • We ensured that the site loads quickly and perfectly across all types of devices.

We have A LOT of success stories...

What's our secret? Every one starting the same way!
Domain

We hosted their domain name internally, which allows for a seamless transition and no interruption of services.

Hosting

We made sure every effort was made to keep our client's website safe and secure. By doing so, we put their website on our Cloud Servers which allowed for maximum security and the advantages of a dedicated server (as opposed to shared servers), along with multiple layers of privacy protection with unlimited data storage and bandwidth.

Strategy

We learned who our client is and where they were trying to go. Then, we figure out how their website can help get them there. In the process, we learned everything we could about their brand, organization, products, targets, and competition that surround it.

Design

We used the website strategy we created just for our client to create a design that achieved their goals while delighting their visitors/users. Their website was designed to be beautiful, authentic, and strategically organized for a seamless user experience.

Code

We brought our client's website to life. Every website we develop uses the latest and greatest technology and coding practices to ensure a long and fruitful life online. We built an easy-to-update, mobile responsive website that looks and functions perfectly regardless of the browser or device their visitors used.

Maintain

Ongoing Maintenance is the best defense against different software used to build websites and search engine algorithms constantly changing and adapting. We had a trained Software Engineer on hand to monitor the website which was necessary to make updates to continue optimal performance and proactively seek opportunities to improve the site.

SEO

SEO is central to our client's website’s visibility. It is an important way of communicating with Google and other search engines to prove the relevance of their site for users and their search queries. We conducted an Audit to get a better understanding on what needs improved.

Our new website had some unusual and challenging requirements. Creatotech nailed it. We’re very happy with our new site, and I recommend using them, especially for the opportunity to work with their talented team!

Jillian B.

Chief Development Officer