About Our Client

180 Degrees is a film production agency based in Louisville, KY which produces both Feature Films and Commercial Videos. 180 Degrees needed a stunning website which showcased their portfolio in a way authentic to them and could serve as an engine for further lead generation.

Presented Challenges

  • 180 Degrees Productions challenged us to show a balanced split between the Corporate B2B videos and the Long-Form Films. They do both and want to be sure people know it. They wanted the site to be bold, different, captivating. They are a film production company so the website should be bold, but they still wanted to come across as responsible “adults”.

Our Approach

  • We began by creating a "hero" video for the homepage, making it as clean as possible. We put two buttons over the video to "Portfolio" page and "Get In Touch" form.
  • We continued the flow of the design to include a "Work" page that showcased all of their case studies. Additionally, we added an "About Us" page with portraits and biographies.
  • There was a big question about blogs vs. news. It was determined that it would be best to implement a "News" section for the important Press Releases for articles from the Hollywood Reporter and Deadline.

We have A LOT of success stories...

What's our secret? Every one starting the same way!
Domain

We hosted their domain name internally, which allows for a seamless transition and no interruption of services.

Hosting

We made sure every effort was made to keep our client's website safe and secure. By doing so, we put their website on our Cloud Servers which allowed for maximum security and the advantages of a dedicated server (as opposed to shared servers), along with multiple layers of privacy protection with unlimited data storage and bandwidth.

Strategy

We learned who our client is and where they were trying to go. Then, we figure out how their website can help get them there. In the process, we learned everything we could about their brand, organization, products, targets, and competition that surround it.

Design

We used the website strategy we created just for our client to create a design that achieved their goals while delighting their visitors/users. Their website was designed to be beautiful, authentic, and strategically organized for a seamless user experience.

Code

We brought our client's website to life. Every website we develop uses the latest and greatest technology and coding practices to ensure a long and fruitful life online. We built an easy-to-update, mobile responsive website that looks and functions perfectly regardless of the browser or device their visitors used.

Maintain

Ongoing Maintenance is the best defense against different software used to build websites and search engine algorithms constantly changing and adapting. We had a trained Software Engineer on hand to monitor the website which was necessary to make updates to continue optimal performance and proactively seek opportunities to improve the site.

SEO

SEO is central to our client's website’s visibility. It is an important way of communicating with Google and other search engines to prove the relevance of their site for users and their search queries. We conducted an Audit to get a better understanding on what needs improved.

The crew at Creatotech make web design as painless as possible. Their organization, diligence, and creativity allows clients to thoughtfully brainstorm without the stress of managing a project.

Ryan P.

Producer